Joe Derochowski, Industry Analyst for Home and Home Improvement with The NPD Group, provides a deep-dive into what’s happening with e‑commerce and home improvement.
Most brands now allocate up to 20% of their total marketing spend on influencer marketing. Furthermore, many home improvement brands use influencers to help share their brand stories with consumer and trade audiences, including architects, builders, contractors, and designers. Watch this webinar to learn more about influencer marketing from John Mader and Amanda Williams, Wray Ward.
Join us as we welcome Scott Hazelton of IHS Markit to discuss updates to the economy and forecasts for home improvement products market.
Innovative use cases, evolving standards, and renewed focus is contributing to the increased demand for smart home devices through consumer and professional channels. This webinar will explore how the smart home market has been transformed by COVID-19 and how new standards, like Matter, and technologies, like WiFi sensing will influence the smart home market in the years to come.
This webinar presented by Tom Allen, Decision Analyst, will help you understand the consumer’s process in buying home improvement products online.
This upcoming webinar will feature NPD’s home industry advisor, Joe Derochowski where he will provide insight into consumer behaviors over the last 16 months, what is likely to continue and what this means for the home improvement industry.
The demand for home improvement products has continued to be high in 2021. Will this trajectory continue in the future? View our webinar where Scott Hazelton of IHS Markit provided update on the economy, the home improvement market, and any changes to the forecast from March of this year.
In this webinar, Scott Hazelton and Arlene Kish, IHS Markit, present the Canada economic outlook, an update on COVID-19 restrictions, and vaccination rollout plans, and the forecasts for the home improvement products market.
The impact of the COVID-19 pandemic on the behavior of home improvement professionals and DIYers has been significant. HIRI and The Farnsworth Group made it a priority starting late March 2020 to study home improvement project behavior to stay on top of this trend each month. View HIRI’s webinar where Grant Farnsworth, The Farnsworth Group discussed the evolution of home improvement behavior of both the DIYer and Pro through the pandemic.
Many industries have been impacted negatively by the pandemic, but the home improvement industry has been booming. See HIRI’s webinar where Scott Hazelton, IHS Markit, presented HIRI’s forecasts of the US Size of the Home Improvement Products Market and discussed factors driving the increases.
The effects of COVID have been immense for the remodeling industry. This webinar presents the findings from the HIRI/Caney Group qualitative study to understand the impact of COVID on how families use their homes and the home improvement projects they completed.
Stay informed about the research we’re conducting, home improvement industry trends, and information on our upcoming Home Improvement Insights Summit.