HIRI Privacy Policy 2

Privacy Policy

This pri­va­cy pol­i­cy has been com­piled to bet­ter serve those who are con­cerned with how their Per­son­al­ly Iden­ti­fi­able Infor­ma­tion’ (PII) is being used online. PII, as described in US pri­va­cy law and infor­ma­tion secu­ri­ty, is infor­ma­tion that can be used on its own or with oth­er infor­ma­tion to iden­ti­fy, con­tact, or locate a sin­gle per­son, or to iden­ti­fy an indi­vid­ual in con­text. Please read our pri­va­cy pol­i­cy care­ful­ly to get a clear under­stand­ing of how we col­lect, use, pro­tect or oth­er­wise han­dle your Per­son­al­ly Iden­ti­fi­able Infor­ma­tion in accor­dance with our website.

What per­son­al infor­ma­tion do we col­lect from the peo­ple that vis­it our blog, web­site or app?

We do not col­lect infor­ma­tion from vis­i­tors of our site or oth­er details to help you with your expe­ri­ence.

When do we col­lect infor­ma­tion?

We col­lect infor­ma­tion from you when you fill out a form or enter infor­ma­tion on our site.

How do we use your infor­ma­tion?

We may use the infor­ma­tion we col­lect from you when you reg­is­ter, sign up for our newslet­ter, respond to a sur­vey or mar­ket­ing com­mu­ni­ca­tion, surf the web­site, or use cer­tain oth­er site fea­tures in the fol­low­ing ways:

  • To per­son­al­ize your expe­ri­ence and to allow us to deliv­er the type of con­tent and prod­uct offer­ings in which you are most interested.
  • To allow us to bet­ter ser­vice you in respond­ing to your cus­tomer ser­vice requests.
  • To admin­is­ter a con­test, pro­mo­tion, sur­vey or oth­er site feature.
  • To send peri­od­ic newslet­ter emails or invi­ta­tion emails to our events.
  • To fol­low up with you after cor­re­spon­dence (live chat, email or phone inquiries)

How do we pro­tect your infor­ma­tion?

We do not use vul­ner­a­bil­i­ty scan­ning and/​or scan­ning to PCI stan­dards. An exter­nal PCI-com­pli­ant pay­ment gate­way han­dles all CC trans­ac­tions. We use reg­u­lar Mal­ware Scan­ning.

Your per­son­al infor­ma­tion is con­tained behind secured net­works and is only acces­si­ble by a lim­it­ed num­ber of per­sons who have spe­cial access rights to such sys­tems, and are required to keep the infor­ma­tion con­fi­den­tial. In addi­tion, all sen­si­tive infor­ma­tion you sup­ply is encrypt­ed via Secure Sock­et Lay­er (SSL) tech­nol­o­gy.

We imple­ment a vari­ety of secu­ri­ty mea­sures when a user enters, sub­mits, or access­es their infor­ma­tion to main­tain the safe­ty of your per­son­al infor­ma­tion.

All trans­ac­tions are processed through a gate­way provider and are not stored or processed on our servers.

Do we use cook­ies’?

Yes. Cook­ies are small files that a site or its ser­vice provider trans­fers to your com­put­er’s hard dri­ve through your Web brows­er (if you allow) that enables the site’s or ser­vice provider’s sys­tems to rec­og­nize your brows­er and cap­ture and remem­ber cer­tain infor­ma­tion. For instance, we use cook­ies to help us remem­ber and process the items in your shop­ping cart. They are also used to help us under­stand your pref­er­ences based on pre­vi­ous or cur­rent site activ­i­ty, which enables us to pro­vide you with improved ser­vices. We also use cook­ies to help us com­pile aggre­gate data about site traf­fic and site inter­ac­tion so that we can offer bet­ter site expe­ri­ences and tools in the future.

We use cook­ies to:

  • Under­stand and save user’s pref­er­ences for future visits.
  • Keep track of advertisements.
  • Com­pile aggre­gate data about site traf­fic and site inter­ac­tions in order to offer bet­ter site expe­ri­ences and tools in the future. We may also use trust­ed third-par­ty ser­vices that track this infor­ma­tion on our behalf.

You can choose to have your com­put­er warn you each time a cook­ie is being sent, or you can choose to turn off all cook­ies. You do this through your brows­er set­tings. Since each brows­er is a lit­tle dif­fer­ent, look at your browser’s Help Menu to learn the cor­rect way to mod­i­fy your cook­ies.

If users dis­able cook­ies in their brows­er:

If you turn cook­ies off, some of the fea­tures that make your site expe­ri­ence more effi­cient may not func­tion prop­er­ly.

Third-par­ty dis­clo­sure

We do not sell, trade, or oth­er­wise trans­fer to out­side par­ties your Per­son­al­ly Iden­ti­fi­able Infor­ma­tion unless we pro­vide users with advance notice. This does not include web­site host­ing part­ners and oth­er par­ties who assist us in oper­at­ing our web­site, con­duct­ing our busi­ness, or serv­ing our users, so long as those par­ties agree to keep this infor­ma­tion con­fi­den­tial. We may also release infor­ma­tion when its release is appro­pri­ate to com­ply with the law, enforce our site poli­cies, or pro­tect our or oth­ers’ rights, prop­er­ty, or safe­ty.

Third-par­ty links

We do not include or offer third-par­ty prod­ucts or ser­vices on our web­site.


Google’s adver­tis­ing require­ments can be summed up by Google’s Adver­tis­ing Prin­ci­ples. They are put in place to pro­vide a pos­i­tive expe­ri­ence for users. https://​sup​port​.google​.com/adw…

We use Google AdSense Adver­tis­ing on our web­site.

Google, as a third-par­ty ven­dor, uses cook­ies to serve ads on our site. Google’s use of the DART cook­ie enables it to serve ads to our users based on pre­vi­ous vis­its to our site and oth­er sites on the Inter­net. Users may opt out of the use of the DART cook­ie by vis­it­ing the Google Ad and Con­tent Net­work pri­va­cy pol­i­cy.

We have imple­ment­ed the following:

  • Remar­ket­ing with Google AdSense
  • Google Dis­play Net­work Impres­sion Reporting
  • Demo­graph­ics and Inter­ests Reporting

We, along with third-par­ty ven­dors such as Google use first-par­ty cook­ies (such as the Google Ana­lyt­ics cook­ies) and third-par­ty cook­ies (such as the Dou­bleClick cook­ie) or oth­er third-par­ty iden­ti­fiers togeth­er to com­pile data regard­ing user inter­ac­tions with ad impres­sions and oth­er ad ser­vice func­tions as they relate to our web­site.

Opt­ing out:

Users can set pref­er­ences for how Google adver­tis­es to you using the Google Ad Set­tings page. Alter­na­tive­ly, you can opt out by vis­it­ing the Net­work Adver­tis­ing Ini­tia­tive Opt Out page or by using the Google Ana­lyt­ics Opt Out Brows­er add-on.

COP­PA (Chil­dren Online Pri­va­cy Pro­tec­tion Act)

When it comes to the col­lec­tion of per­son­al infor­ma­tion from chil­dren under the age of 13 years old, the Chil­dren’s Online Pri­va­cy Pro­tec­tion Act (COP­PA) puts par­ents in con­trol. The Fed­er­al Trade Com­mis­sion, Unit­ed States’ con­sumer pro­tec­tion agency, enforces the COP­PA Rule, which spells out what oper­a­tors of web­sites and online ser­vices must do to pro­tect chil­dren’s pri­va­cy and safe­ty online.

We do not specif­i­cal­ly mar­ket to chil­dren under the age of 13 years old.


The CAN-SPAM Act is a law that sets the rules for com­mer­cial email, estab­lish­es require­ments for com­mer­cial mes­sages, gives recip­i­ents the right to have emails stopped from being sent to them, and spells out tough penal­ties for vio­la­tions.

We col­lect your email address in order to:

  • Send infor­ma­tion, respond to inquiries, and/​or oth­er requests or questions
  • Send you addi­tion­al infor­ma­tion relat­ed to your requests
  • Mar­ket to our mail­ing list

To be in accor­dance with CAN-SPAM, we agree to the following:

  • Not use false or mis­lead­ing sub­jects or email addresses.
  • Iden­ti­fy the mes­sage as an adver­tise­ment in some rea­son­able way.
  • Include the phys­i­cal address of our busi­ness or site headquarters.
  • Mon­i­tor third-par­ty email mar­ket­ing ser­vices for com­pli­ance, if one is used.
  • Hon­or opt-out­/un­sub­scribe requests quickly.

If at any time you would like to unsub­scribe from receiv­ing future emails, you can email us at contact@​hiri.​org
and we will prompt­ly remove you from ALL cor­re­spon­dence.

Con­tact­ing Us

If there are any ques­tions regard­ing this pri­va­cy pol­i­cy, you may con­tact us using the infor­ma­tion below.

Home Improve­ment Research Insti­tute

6640 Intech Blvd., Suite 100, Indi­anapo­lis, IN 46278
Phone: 317−982−3979
Email: contact@​hiri.​org