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    July 13, 2023
    Homeowner

    WEBINAR: Hometown Impact-How Local Housing Markets are Impacting the Home Improvement Industry

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    Rising interest rates and home prices have fundamentally altered con­sumer demand and purchasing power, however the impact on the housing market will vary regionally. How will home buying behaviors shift and what does that mean for consumer spending in related consumer goods categories?

    View our HIRI hosted webi­nar, Numerator’s General Manager of TruView, Mitch Louch, presents proprietary Numerator insights into the state of the macro economy, its impact on local housing markets, and how the home improvement industry will be impacted.

    What you will learn in this webinar:

    • How inflation is impacting the housing market regionally
    • If regional housing prices are impacting the home improvement sector and key categories, such as Power Tools and Paint
    • How Home Improvement sectors are shifting/performing, relative to all other categories, and which departments are showing the most improvement
    • Which consumer demographics are driving sales across key regions, and how consumer sentiments differ
    • How promotional volume has shifted across regions and if there’s a direct correlation to sales performance within Power Tools and Paint
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    September 29, 2026 - September 30, 2026
    In-Person

    2026 Home Improvement Insights Summit

    The HIRI Home Improvement Summit brings together manufacturers, retailers, partners and all whose success is tied to the home improvement industry. Most attendees work in strategy, insights and marketing and come to the Summit to network, craft smarter strategies, improve planning, and make better decisions.
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