n the last decade, it has become increasingly more common to hire professionals for home improvement projects.
Join Matt Craig of HIRI and Tom Allen of Decision Analyst as they discuss trends in small-scale services, why they are undertaken, and what that means for HIRI’s members.
To better understand motivators for using DIFM services, the Home Improvement Research Institute (HIRI) commissioned Decision Analyst to conduct a survey that explores the types of DIFM services homeowners are utilizing. Learn more.
Many homeowners approach their home improvement projects with great ambition. Whether they’re skilled with their hands or simply have spare time, the do-it-yourself approach relies on the homeowner to tackle projects without outside help.
The 2020 HIRI Product Purchase Track Survey (PPTS) is now available to members. The survey looks at trends in home improvement product and service purchases based on data provided biennially from homeowners across the United States. This latest report covers 14 product categories, 238 individual products, 18 types of projects and 23 services, all purchased over the course of 2019 and analyzed in 2020.
Homeowners and DIYers make their home improvement purchases for any number of reasons. Understanding the mindset around their purchases can help home improvement companies gain insight into their DIY customers and the decisions they’re making in order to market more effectively.
2020 has been a challenging year across all industries, and home improvement has been no exception. With so many homeowners at home, the demand for home improvement products and services exploded, while the supply chain struggled to keep up with that demand. Let’s look at the top findings from HIRI’s home improvement industry research this year.
This report presents estimates and forecasts of the market for home improvement products in Canada. Forecasts include Consumer and Professional purchase estimate, both total and by Province and merchandise line.
Having data on home improvement and insights on customer behavior can help professionals navigate a shifting and unpredictable economy.
After an uptick in 2020, home improvement activity remained strong in 2021. This is great news for professionals in the home and building industry, as consumer activity leads to product purchases and overall market growth. Read more of HIRI's findings from our recent Project Decision Study.