Understanding Your Online Home Improvement Customer

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Aug 10, 2021 @ 2:00 PM EDT
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As we saw con­sumer shop­ping progress through­out 2020 one thing became appar­ent: shop­pers were mov­ing the shop­ping habits online for near­ly every­thing, includ­ing home improve­ment prod­ucts. To help under­stand the consumer’s process, we wel­come Tom Allen of Deci­sion Ana­lyst to dis­cuss how con­sumers are buy­ing home improve­ment prod­ucts online.

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