Influencer Marketing

Influencer Marketing: Opportunities for the Home Improvement Industry

Influ­encer mar­ket­ing is a chan­nel that has seen record growth over the past few years. Influ­encers are indi­vid­u­als that have a large social pres­ence and have built a high lev­el of trust from their fol­low­ers. This chan­nel has seen record growth over the last two years and has gained trac­tion in the home improve­ment industry.

Recent­ly HIRI invit­ed Wray Ward to help the home improve­ment indus­try learn more about Influ­encer Mar­ket­ing. Watch our webi­nar record­ing and learn:

  • How to choose the right influ­encer part­ner­ship model
  • How to vet influencers
  • How to max­i­mize rela­tion­ships and nego­ti­ate agreements
  • Inte­grat­ing influ­encer mar­ket­ing into your over­all mar­ket­ing plan
  • The impor­tance and how to mea­sure results

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If you’re not yet signed up for our newslet­ter, we’d love to get your con­tact infor­ma­tion so you can stay informed about the research we’re doing and infor­ma­tion on our upcom­ing vir­tu­al Home Improve­ment Insights Summit.

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