As a home improvement industry expert, you understand how quickly environmental factors can affect your business. Whether it’s due to a pandemic or an inflation crisis, consumer behavior trends are always on the move.
Want to ensure your business is prepared for the unknown? Or better anticipate home improvement trends in a volatile market? Well, there is an event for that!
Each year, the Home Improvement Research Institute (HIRI) holds its Home Improvement Insights Summit to deliver the latest guidance for understanding shifts in the market. Over the course of two days, top industry experts from around the country present research, uncover trends and share forward-looking ideas to help attendees make informed decisions.
Sounds pretty great, right?
It just so happens that this year’s Summit is around the corner. On September 20 and 21, manufacturers, retailers, marketers and more will gather in Chicago to craft smarter strategies, improve planning and head into the upcoming year with a better understanding of the industry landscape. Given that HIRI is the only nonprofit organization dedicated to home improvement research, this summit is a pretty unique event.
Interested in joining but not sure if it’s worth it? Here are three reasons you should register:
What’s going on with the housing market? How will rising inflation affect manufacturers and suppliers? With sessions dedicated to these hot topics and more, the Insights Summit aims to analyze the current economy and discuss implications for the industry throughout 2023.
Other sessions to look forward to include:
From the future of home improvement to the data behind it, the Summit provides unique and valuable content under the following three pillars:
Arm yourself with proprietary research findings and data-driven insights for unbeatable knowledge about DIY, do-it-for-me and professional audiences, including general and specialty contractors. Topic exploration includes market size forecasts, project sentiment, barriers, segmentation and general differences.
Learn where and how to reach home improvement audiences most effectively and efficiently. From emerging online platforms to innovative in-store strategies, learn more about the places and practices that generate maximum ROI.
Understand the latest macroeconomics data, industry indicators and underlying market forces. Up-to-the-minute analysis will enable you to anticipate the future of home improvement and foresee critical shifts that will shape demand.
This year, the HIRI Insights Summit will feature speakers from the National Association of Home Builders, Zonda, the Joint Center for Housing Studies of Harvard University, Houzz and more. Not only that, professionals from across the country will be gathered to discuss the one thing on everybody’s brain: home improvement. You won’t want to miss this meeting of minds!
To register online for the HIRI Home Improvement Insights Summit, please visit www.hirisummit.com. You don’t need to be a HIRI member to attend the Summit, but you may be interested in learning about the benefits of a HIRI membership in the meantime.
We can’t wait to see you there!
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