3 Reasons to Attend the HIRI Home Improvement Insights Summit

As a home improve­ment indus­try expert, you under­stand how quick­ly envi­ron­men­tal fac­tors can affect your busi­ness. Whether it’s due to a pan­dem­ic or an infla­tion cri­sis, con­sumer behav­ior trends are always on the move. 

Want to ensure your busi­ness is pre­pared for the unknown? Or bet­ter antic­i­pate home improve­ment trends in a volatile mar­ket? Well, there is an event for that!

Each year, the Home Improve­ment Research Insti­tute (HIRI) holds its Home Improve­ment Insights Sum­mit to deliv­er the lat­est guid­ance for under­stand­ing shifts in the mar­ket. Over the course of two days, top indus­try experts from around the coun­try present research, uncov­er trends and share for­ward-look­ing ideas to help atten­dees make informed decisions. 

Sounds pret­ty great, right?

It just so hap­pens that this year’s Sum­mit is around the cor­ner. On Sep­tem­ber 20 and 21, man­u­fac­tur­ers, retail­ers, mar­keters and more will gath­er in Chica­go to craft smarter strate­gies, improve plan­ning and head into the upcom­ing year with a bet­ter under­stand­ing of the indus­try land­scape. Giv­en that HIRI is the only non­prof­it orga­ni­za­tion ded­i­cat­ed to home improve­ment research, this sum­mit is a pret­ty unique event. 

Inter­est­ed in join­ing but not sure if it’s worth it? Here are three rea­sons you should register:

1. Get answers to your burning home improvement industry questions.

What’s going on with the hous­ing mar­ket? How will ris­ing infla­tion affect man­u­fac­tur­ers and sup­pli­ers? With ses­sions ded­i­cat­ed to these hot top­ics and more, the Insights Sum­mit aims to ana­lyze the cur­rent econ­o­my and dis­cuss impli­ca­tions for the indus­try through­out 2023.

Oth­er ses­sions to look for­ward to include:

• Unlock­ing the Poten­tial of Generations
• The Build­ing Health Movement
• How Tech­nolo­gies are Reshap­ing Home Improve­ment Shopping

2. Get valuable insights no matter your challenge.

From the future of home improve­ment to the data behind it, the Sum­mit pro­vides unique and valu­able con­tent under the fol­low­ing three pillars:

Customers

Arm your­self with pro­pri­etary research find­ings and data-dri­ven insights for unbeat­able knowl­edge about DIY, do-it-for-me and pro­fes­sion­al audi­ences, includ­ing gen­er­al and spe­cial­ty con­trac­tors. Top­ic explo­ration includes mar­ket size fore­casts, project sen­ti­ment, bar­ri­ers, seg­men­ta­tion and gen­er­al differences.

Channels

Learn where and how to reach home improve­ment audi­ences most effec­tive­ly and effi­cient­ly. From emerg­ing online plat­forms to inno­v­a­tive in-store strate­gies, learn more about the places and prac­tices that gen­er­ate max­i­mum ROI.

Economy/​Market Dynamics

Under­stand the lat­est macro­eco­nom­ics data, indus­try indi­ca­tors and under­ly­ing mar­ket forces. Up-to-the-minute analy­sis will enable you to antic­i­pate the future of home improve­ment and fore­see crit­i­cal shifts that will shape demand.

3. Meet and network with representatives from leading brands, partners and experts in the home improvement industry.

This year, the HIRI Insights Sum­mit will fea­ture speak­ers from the Nation­al Asso­ci­a­tion of Home Builders, Zon­da, the Joint Cen­ter for Hous­ing Stud­ies of Har­vard Uni­ver­si­ty, Houzz and more. Not only that, pro­fes­sion­als from across the coun­try will be gath­ered to dis­cuss the one thing on everybody’s brain: home improve­ment. You won’t want to miss this meet­ing of minds!

To reg­is­ter online for the HIRI Home Improve­ment Insights Sum­mit, please vis­it www​.hirisum​mit​.com. You don’t need to be a HIRI mem­ber to attend the Sum­mit, but you may be inter­est­ed in learn­ing about the ben­e­fits of a HIRI mem­ber­ship in the mean­time.

We can’t wait to see you there!