Edit
Contractor Loyalty Programs
Contractor Brand And Supplier Loyalty Study & Analysis
The HIRI Contractor Topic Study surveys more than 500 professional contractors biennially to better understand contractor behaviors, attitudes, and business practices in the home improvement market.
In HIRI’s Q4 2023 release, members receive a report providing contractor insights on levels of contractor loyalty, home improvement loyalty drivers, opportunities to create loyalty, and key contractor loyalty program elements. Data tables are provided for custom analysis with breakouts by contractor type.
Past Iterations
Edit
Related Reports
Not a Member Yet?
Explore free articles, infographics, and webinars to get even more value from HIRI
Infographic
Key Homeowner and Contractor Trends in Q1 2026
Home improvement activity has been off to a slower start in 2026, with...
Infographic
What’s Driving Home Improvement Spending in 2026?
Despite a continued level of financial strain and tempered customer co...
Webinar
HIRI Home Improvement Industry & Recent Research Update - November 2026
Join HIRI Executive Director Dave King for a timely update on the late...
Fast Fact
Homeowners who finance spend nearly 3 times more per project than those who don't, $12,500 versus $4,250, despite having lower net worth.
Financed and non-financed homeowners report the same median household ...
Enter a valid email address
There was an error
Thanks for subscribing!
© 2026 Home Improvement Research Institute. All rights reserved.
