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HIRI's Product Category Coverage
Explore an overview of HIRI’s home improvement market research by product category to understand the trends shaping demand across the residential repair, remodeling, replacement, and maintenance market.
This overview is not comprehensive. Search HIRI's entire research database to explore all of the research HIRI members have access to market research spanning building materials, exterior products, interior finishes, mechanical systems, tools and accessories, appliances and furnishings, and yard and outdoor living products.
HIRI helps manufacturers, retailers, distributors, and other industry professionals evaluate market size and forecasts, homeowner project activity, consumer purchasing behavior, contractor sentiment, and professional purchasing patterns across key home improvement categories.
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Building Materials & Structural Systems Research
From framing and wall systems to weatherization, fastening, bonding, and masonry applications, building materials and structural systems underpin a wide range of residential construction, repair, and remodeling projects. HIRI research helps manufacturers, retailers, distributors, and other industry professionals examine these categories through market forecasts, homeowner activity, contractor sentiment, and consumer and professional purchasing behavior. The research provides product-level context for understanding how shifts in project activity and purchasing patterns affect demand for core building materials.
Adhesives, Caulk, Sealants, Tape
Adhesives, caulk, sealants, and tape support a wide range of bonding, sealing, weatherproofing, repair, and installation tasks throughout the home. Because these products cross many project types and trades, demand can reflect activity across both routine repairs and larger remodeling jobs. HIRI research provides visibility into homeowner purchases, contractor sentiment, professional purchasing behavior, and market trends, helping companies understand how these frequently used products fit into the broader home improvement market.
Concrete, Masonry, & Stone
Projects involving concrete, masonry, and stone can range from structural work and repairs to exterior improvements and other residential applications. HIRI research gives industry professionals a product-level view of this market through U.S. and Canadian forecasts, homeowner activity, contractor sentiment, and consumer and professional purchasing data. These perspectives can help companies assess how construction and improvement activity is translating into demand for concrete, masonry, stone, and related materials.
Drywall/Gypsum Board
Whether a homeowner is finishing new space, repairing damage, or undertaking a larger renovation, drywall and gypsum board are fundamental to creating and restoring interior walls and ceilings. HIRI research connects this project activity with market forecasts, homeowner behavior, contractor sentiment, and consumer and professional purchasing patterns, giving manufacturers and suppliers a clearer view of the forces influencing category demand.
Fasteners
Used to connect and secure materials across countless residential applications, fasteners touch projects ranging from basic repairs to major construction and remodeling. HIRI research helps companies understand this broad category by examining market demand, homeowner activity, contractor sentiment, and purchasing behavior among consumers and professionals. These insights can reveal how changes in project activity affect demand for the essential components behind residential assembly and installation work.
House Wrap
Installed as part of the exterior wall assembly, house wrap plays a role in protecting the building envelope and managing air and moisture infiltration. Demand is therefore closely connected with residential construction and exterior renovation activity. HIRI research tracks homeowner projects, contractor sentiment, consumer purchases, and professional purchasing incidence, helping companies assess the market activity surrounding house wrap and related weather-resistant barrier products.
Insulation/Weatherization
Home comfort, energy performance, and protection from the elements all contribute to demand for insulation and weatherization products. These materials may be addressed during renovations, efficiency upgrades, repairs, or other improvements to the building envelope. HIRI research combines market forecasts with homeowner activity, contractor sentiment, and purchasing behavior to help industry professionals understand the residential projects and market conditions shaping this category.
Lumber
As a foundational material for framing, structural work, repairs, and a wide range of remodeling projects, lumber is closely tied to activity across the residential construction and home improvement market. HIRI research provides multiple perspectives on the category, including U.S. and Canadian market forecasts, homeowner project activity, contractor sentiment, and consumer and professional purchasing behavior, helping companies monitor both current demand and changing market conditions.
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FAQs
HIRI combines market forecasting with research on homeowner activity, contractor sentiment, consumer purchasing, and professional purchasing behavior, giving industry stakeholders multiple perspectives for evaluating current and future category demand.
What types of building materials are covered in HIRI research?
HIRI's research portfolio, available in full to HIRI members, includes research related to products such as lumber, concrete and masonry, drywall and gypsum board, fasteners, house wrap, insulation and weatherization products, adhesives, caulk, sealants, and tape. Coverage varies by individual HIRI research study and product category.
What market insights are available for building materials and structural systems?
For most home improvement product categories, HIRI research includes market forecasts, market-size reporting and forecasts, homeowner purchase behavior, contractor purchasing activity, contractor sentiment, and trends in residential repair, remodeling, and home improvement demand.
How can manufacturers use HIRI's building materials product research?
Manufacturers can use HIRI research to better understand category demand, identify market opportunities, monitor contractor and homeowner activity, support forecasting, evaluate product-category performance, and inform sales, marketing, product, and channel strategies.
Does HIRI provide contractor purchasing data for building materials?
HIRI offers research that examines contractor purchasing incidence and contractor sentiment across many home improvement product categories. Available coverage depends on the specific category and study, but can notably be found in the Contractor Product Purchase Incidence Tracker Report.
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Exterior Envelope Product Research
HIRI research on exterior building products and residential envelope systems provides insight into the materials and products that protect, finish, and enhance the outside of the home. This category includes decking, exterior doors, fascia and soffits, gutters, hardware, garage doors, exterior paint and stain, roofing, siding, windows, and exterior window treatments. Explore research on market demand, homeowner project activity, contractor sentiment, purchasing behavior, market size, and category forecasts to better understand the trends shaping residential repair, remodeling, replacement, and home improvement.
Decking
Decks have evolved from functional exterior structures into an important part of how homeowners expand and use their outdoor living space. HIRI research on decking connects these projects to homeowner activity, contractor sentiment, and consumer and professional purchasing behavior, helping industry professionals understand the demand behind deck installation, replacement, repair, and upgrades.
Doors
An exterior door can be replaced for reasons ranging from appearance and functionality to maintenance and a larger remodeling project. HIRI research provides a view into this residential market through market forecasts, homeowner activity, contractor sentiment, and consumer and professional purchasing behavior. These insights help companies track the project and market conditions influencing exterior door demand.
Fascia & Soffits
Often addressed alongside roofing, siding, and other exterior work, fascia and soffits serve important finishing and building-envelope functions along residential rooflines and eaves. HIRI research helps companies gauge the activity surrounding these products through homeowner projects, contractor sentiment, consumer purchases, and professional purchasing behavior, providing context for demand tied to exterior maintenance, repair, and renovation.
Gutter
Gutters and gutter systems are a key part of residential water management, with demand arising from replacement, repair, maintenance, and broader exterior improvement projects. HIRI research tracks homeowner activity, contractor sentiment, consumer purchasing, and professional purchasing incidence to help industry professionals better understand when residential project activity translates into gutter-product demand.
Hardware
From entry doors and gates to other exterior applications, hardware encompasses functional and decorative components used across a variety of residential projects. HIRI research offers visibility into the category through market forecasts, homeowner activity, contractor sentiment, and consumer and professional purchasing behavior, helping suppliers and channel partners evaluate demand across this diverse range of exterior applications.
Overhead Garage Door
For many homes, the overhead garage door is both a major functional component and a prominent part of the exterior. Replacement, repair, renovation, and new installation can all contribute to category demand. HIRI research brings together market forecasts, homeowner project activity, contractor sentiment, and purchasing behavior to give companies a clearer view of the residential garage door market.
Exterior Paint & Stain
Routine maintenance, weather exposure, and a desire to refresh a home's appearance all contribute to demand for exterior paint and stain. Used across siding, trim, decks, fences, and other surfaces, these coatings touch a broad range of residential projects. HIRI research examines homeowner activity, contractor sentiment, purchasing behavior, and market forecasts to illuminate the forces shaping exterior coatings demand.
Roofing & Shingles
Demand for roofing and shingles is shaped by replacement cycles, repairs, residential improvement activity, and construction. HIRI research gives roofing manufacturers and other industry professionals multiple ways to assess this market, including market forecasts, homeowner activity, contractor sentiment, consumer purchases, and professional purchasing incidence. Together, these measures help reveal both current activity and the direction of residential roofing demand.
Shutters and Exterior Blinds/Window Treatments
Shutters and exterior blinds can add finishing detail to a home's exterior while serving needs such as privacy, light control, and weather protection. HIRI research helps companies understand the activity surrounding these exterior window treatments through homeowner projects, consumer purchases, contractor sentiment, and professional purchasing behavior, connecting product demand with broader residential improvement trends.
Siding
As both a protective exterior cladding and a defining visual element of the home, siding is influenced by replacement needs, maintenance, remodeling, and residential construction activity. HIRI research combines U.S. and Canadian market forecasts with homeowner activity, contractor sentiment, and purchasing behavior to help industry professionals assess the forces affecting residential siding demand.
Windows
Homeowners may replace windows as part of a renovation, to address aging products, or to improve the appearance, comfort, and performance of the home. HIRI research puts this project activity in market context with U.S. and Canadian forecasts, homeowner research, contractor sentiment, and consumer and professional purchasing data. These insights help companies monitor the factors driving residential window replacement and installation demand.
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FAQs
Manufacturers, retailers, and other home improvement industry stakeholders can use HIRI research to support market sizing and forecasting, product and category planning, sales and marketing strategy, channel decisions, and demand analysis. Combining market-level data with homeowner and contractor research can provide a broader view of the factors influencing demand for exterior building products.
What exterior building product categories does HIRI research cover?
HIRI research covers a range of residential exterior building products, including decking, exterior doors, fascia and soffits, gutters, exterior hardware, overhead garage doors, exterior paint and stain, roofing and shingles, siding, windows, and exterior window treatments such as shutters and exterior blinds. Research availability and the types of insights provided vary by product category.
What types of syndicated market insights are available for exterior building products?
A HIRI membership provides research and insights into areas such as market size and forecasts, homeowner project activity, contractor sentiment, consumer purchasing behavior, and professional purchasing activity. Available research varies by exterior product category, allowing industry professionals to examine demand from multiple perspectives.
Does HIRI provide market forecasts for roofing, siding, windows, and other exterior products?
HIRI's market forecasting research includes many exterior building product categories, including roofing and shingles, siding, windows, exterior doors, garage doors, exterior paint and stain, and other exterior products. These forecasts can help companies evaluate category size, market direction, and future demand within the residential home improvement market.
Can HIRI research help identify homeowner demand for exterior remodeling and replacement projects?
Yes, and HIRI members have access to all of HIRI's research, which provides insight into home improvement project activity and consumer purchasing behavior across exterior product categories. This research can help companies understand homeowner activity related to projects involving products such as roofing, siding, windows, exterior doors, decking, gutters, and exterior coatings.
Does HIRI provide Canadian market forecasts for exterior building products?
HIRI provides Canadian market forecast research for selected exterior product categories. Currently, Canadian forecast coverage is available for categories including exterior doors, overhead garage doors, exterior paint and stain, roofing and shingles, siding, and windows. Availability varies by product category.
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Indoor & Outdoor Furniture, Appliances & Cleaners Product Research
HIRI research on indoor and outdoor furniture, appliances, and household cleaning products provides insight into categories that support how homeowners furnish, equip, maintain, and enjoy their homes. This category includes appliances, cleaning supplies, furniture, standalone grills and fire pits, and window treatments. Explore research on homeowner project activity, consumer purchasing behavior, contractor activity, market demand, and category trends to better understand the factors influencing purchases across these home improvement and household product categories.
Appliances
Major appliance purchases are often driven by a mix of replacement needs, kitchen and laundry renovations, and broader changes in household spending. HIRI research helps industry professionals understand these dynamics through market forecasts, homeowner activity, consumer purchasing behavior, contractor sentiment, and professional purchasing patterns. Together, these perspectives provide a clearer picture of the forces influencing demand in the residential appliance market.
Cleaning Supplies
Unlike many project-driven home improvement categories, cleaning supplies are closely connected to the ongoing care and maintenance of residential spaces and surfaces. HIRI research provides visibility into homeowner activity, consumer purchases, contractor sentiment, and professional purchasing behavior, helping companies assess how household maintenance and professional activity translate into demand for cleaning products.
Furniture
Changes to the home do not always involve construction. Furniture purchases can accompany moves, room makeovers, renovations, and efforts to make indoor and outdoor spaces more functional or comfortable. HIRI research tracks homeowner activity, consumer purchasing, contractor sentiment, and professional purchasing patterns, offering insight into how broader home improvement activity intersects with demand for residential furniture.
Standalone Grills & Fire Pits
As homeowners invest in patios, decks, yards, and other gathering spaces, standalone grills and fire pits can become part of a larger outdoor living experience. HIRI research examines the consumer and professional activity surrounding these products through homeowner project trends, purchasing behavior, contractor sentiment, and professional purchasing incidence. These insights help companies connect demand for grills and fire pits with the broader residential outdoor living market.
Window Treatments
Window treatments combine practical needs such as privacy and light control with the design and finishing of residential interiors. Purchases may accompany room updates, window replacement, decorating projects, or changes in how a space is used. HIRI research provides insight into homeowner activity, consumer purchasing behavior, contractor sentiment, and professional purchasing patterns to help companies understand the home improvement activity influencing demand for residential window treatments.
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FAQs
Manufacturers, retailers, and other home improvement industry stakeholders can use HIRI research to better understand category demand, consumer purchasing patterns, homeowner activity, professional-market behavior, and changes in the broader home improvement market. HIRI members use these insights to support category planning, sales and marketing strategy, demand forecasting, product decisions, and channel strategy.
What furniture, appliance, and household product categories does HIRI research cover?
HIRI research covers appliances, cleaning supplies, furniture, standalone grills and fire pits, and window treatments. The specific studies and market insights available vary by individual product category.
What types of syndicated consumer insights are available for furniture, appliances, and household products?
HIRI members have access to research and insights into areas such as homeowner activity and consumer purchasing behavior across furniture, appliances, and household products. Depending on the category, additional research may provide information on contractor sentiment, professional purchasing activity, market forecasts, and other indicators affecting the home improvement market.
Does HIRI provide market forecasts for residential appliances?
Yes. The HIRI research currently associated with the Appliances category includes U.S. market forecasting and Canadian market forecasting, alongside research examining homeowner activity, consumer purchases, contractor sentiment, and contractor purchasing incidence.
Does HIRI provide contractor insights for furniture, appliances, and cleaning products?
HIRI provides contractor sentiment and purchasing research for product categories represented in this section, although coverage varies by category and study. These insights can help companies evaluate professional-market activity alongside homeowner and consumer demand.
Does HIRI research cover outdoor living products such as grills and fire pits?
Yes. Standalone grills and fire pits are included in this HIRI product grouping. Available research shown for the category includes homeowner activity, consumer purchase research, contractor sentiment, and contractor purchasing incidence, providing insight into both consumer and professional activity surrounding these outdoor living products.
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Interior Finish Products Research
HIRI research on interior finish products and materials provides insight into the categories homeowners and professionals use to complete, renovate, update, and personalize residential interiors. This category includes cabinets, countertops, flooring, interior doors and molding, interior hardware, paint, wall and ceiling coverings, finish electrical and lighting products, finish plumbing products, and closet and storage organizers. Explore research on market demand, homeowner project activity, contractor sentiment, consumer and professional purchasing behavior, and category forecasts to better understand the trends shaping residential remodeling, replacement, repair, and home improvement.
Cabinets
Cabinet demand is closely tied to some of the home's most significant improvement projects, particularly kitchen and bathroom renovations. HIRI's cabinet and cabinetry research helps industry professionals track the market forces behind these projects, from homeowner purchase activity and contractor sentiment to professional buying patterns and category forecasts. Use these insights to assess changing demand for cabinetry within the residential remodeling and home improvement market.
Countertops
From full kitchen renovations to targeted bathroom updates, countertops are an important component of residential remodeling and replacement activity. HIRI research gives manufacturers and other industry professionals a clearer view of this market through homeowner project activity, contractor sentiment, purchasing behavior, market demand, and category forecasts. These insights can help identify how shifts in renovation activity translate into countertop demand.
Electrical and Lighting (Finish)
Finish electrical and lighting products sit at the intersection of functionality, replacement, and interior upgrades. HIRI research tracks the homeowner and professional activity surrounding these visible electrical and lighting components, with insights into consumer purchases, contractor sentiment, professional purchasing, market demand, and category forecasts. The research helps companies evaluate how residential construction and improvement activity is affecting the category.
Flooring
Whether driven by a room renovation, replacement need, or broader home update, flooring projects can represent a meaningful component of residential improvement spending. HIRI provides a multi-angle view of the flooring market, including homeowner project activity, consumer and contractor purchasing behavior, contractor sentiment, and U.S. and Canadian market forecasts. This research helps companies monitor both current flooring demand and the market conditions that may shape future purchases.
Hardware (Interior)
Small components can span a wide range of residential projects. Interior hardware includes functional and decorative products associated with doors, cabinets, and other finished areas of the home. HIRI research helps reveal where demand is developing by examining homeowner activity, contractor sentiment, consumer and professional purchasing, and market forecasts, giving suppliers and channel partners a stronger basis for understanding this diverse product category.
Interior Doors & Molding
Interior doors, molding, and trim are often installed or replaced as rooms are renovated, reconfigured, or refreshed. HIRI research connects activity in these projects with homeowner demand, contractor sentiment, consumer purchases, professional purchasing behavior, and market forecasts. The result is a broader picture of the factors influencing demand for the products that define openings and provide finishing detail throughout residential interiors.
Paint (Interior)
Painting can accompany everything from routine home maintenance to major room renovations, making interior paint relevant across a broad range of home improvement occasions. HIRI research sheds light on this activity through homeowner projects, consumer purchases, contractor sentiment, professional purchasing behavior, and market forecasts. These perspectives help paint and coatings companies understand how both DIY and professionally influenced improvement activity contribute to category demand.
Plumbing (Finish)
Demand for finish plumbing products is shaped by kitchen and bath remodeling as well as the replacement and upgrading of visible residential fixtures. HIRI research brings together homeowner activity, consumer purchasing, contractor sentiment, professional purchasing behavior, and market forecasts to show how these project dynamics are affecting the category. Industry professionals can use the research to evaluate both near-term activity and broader residential market direction.
Storage Closet Organizers
Homeowners turn to closet and storage organizers to make existing space more functional and improve organization throughout the home. HIRI research provides visibility into the activity behind these projects, including homeowner behavior, consumer purchases, contractor sentiment, and professional purchasing incidence. These insights help companies understand when and how residential organization projects are translating into product demand.
Wall & Ceiling Coverings
Wall and ceiling coverings play a role in finishing, renovating, and changing the appearance of residential spaces. HIRI research examines the market from both homeowner and professional perspectives, incorporating project activity, consumer purchasing, contractor sentiment, professional purchasing behavior, and U.S. and Canadian forecasts. This combination helps industry professionals assess the remodeling and decorating activity influencing demand for interior surface-covering products.
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FAQs
Manufacturers and retailers can use HIRI research to better understand category demand, homeowner project activity, consumer and contractor purchasing behavior, professional-market conditions, and market outlooks. These insights can support market planning, forecasting, product and category strategy, sales and marketing decisions, and channel planning across the residential remodeling and home improvement market.
Can HIRI research help companies understand consumer purchasing behavior for interior home improvement products?
Yes. HIRI's consumer purchase research covers the Interior Finish categories shown above and can help companies examine homeowner purchasing activity across products such as flooring, cabinets, countertops, paint, hardware, lighting, plumbing products, and interior doors and molding.
Does HIRI provide contractor insights for interior finish products?
Yes. Research associated with Interior Finish categories includes the Quarterly Contractor Sentiment Tracker and Biennial Contractor Purchase Incidence Report. These resources provide insight into professional-market conditions and contractor purchasing activity across the applicable product categories.
Can HIRI research help companies understand homeowner demand for kitchen and bathroom remodeling products?
Yes. The Interior Finish section includes categories associated with kitchen and bathroom projects, including cabinets, countertops, flooring, paint, lighting, hardware, and finish plumbing products. HIRI's homeowner and consumer purchase research can help companies examine activity and purchasing behavior across these categories.
Does HIRI provide market forecasts for interior remodeling products?
The research shown for this section includes U.S. market forecasts across many Interior Finish categories, including cabinets, countertops, electrical and lighting, flooring, interior hardware, interior doors and molding, interior paint, finish plumbing, and wall and ceiling coverings. Canadian market forecasts are also available for certain product categories.
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Mechanical Systems Product Research
HIRI research on residential mechanical systems provides insight into the essential infrastructure, equipment, and technologies that power, heat, cool, protect, and support today's homes. Covering rough-in electrical and plumbing, HVAC, home automation and security, and residential energy systems, this research helps industry professionals understand market demand, homeowner project activity, contractor sentiment, purchasing behavior, and category trends across systems where professional installation and technical expertise often play an important role.
Electrical (Rough-in)
Behind finished walls, rough-in electrical products form the infrastructure that distributes power throughout the home. Demand for wiring and related electrical components is tied to new installations, renovations, repairs, system upgrades, and changing household power requirements. HIRI research helps companies examine this market through homeowner activity, contractor sentiment, consumer and professional purchasing behavior, and market forecasts, providing insight into the residential projects driving electrical product demand.
Home Automation & Security
Connected devices are changing how homeowners manage security, safety, access, energy use, and other functions throughout the home. HIRI research on home automation and security helps companies understand the homeowner and professional activity surrounding these evolving systems, including project motivations, purchasing behavior, contractor involvement, and adoption trends. The research provides context for understanding where smart-home technologies fit within broader residential improvement activity.
HVAC
Few home systems are as directly connected to everyday comfort as heating, ventilation, and air conditioning (HVAC). Maintenance needs, equipment replacement, system performance, and efficiency upgrades can all contribute to residential HVAC activity. HIRI research examines homeowner projects, contractor sentiment, purchasing behavior, and market forecasts, helping manufacturers and other industry professionals track the forces influencing HVAC equipment and supplies.
Plumbing (Rough-in)
Much of a home's plumbing system is out of sight, but rough-in plumbing products provide the underlying infrastructure needed to deliver water and support residential plumbing systems. HIRI research connects demand for these products with homeowner activity, contractor sentiment, consumer purchases, professional purchasing behavior, and market trends, helping companies evaluate activity associated with plumbing installation, repair, replacement, and remodeling.
Solar, Generator & Battery Storage
Interest in solar energy, backup generators, and battery storage is expanding the role of residential energy systems beyond traditional household power infrastructure. These products can address needs ranging from backup power and resiliency to energy management and renewable-energy adoption. HIRI research helps companies evaluate this developing market through homeowner project activity, contractor purchasing behavior, consumer demand, and broader energy-upgrade trends.
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FAQs
Depending on the product category, HIRI research provides insight into market forecasts, homeowner project activity, consumer purchasing behavior, contractor sentiment, and professional purchasing incidence and spending. Together, these resources help companies evaluate mechanical-system demand from both homeowner and professional perspectives.
What factors are driving residential mechanical systems projects?
Mechanical systems projects can be driven by comfort and livability, equipment replacement, energy efficiency, safety and security, and the need to maintain or upgrade essential home systems. HIRI research indicates that motivations for these projects can differ from more appearance-driven home improvements, with functionality, efficiency, and security playing particularly important roles.
Are homeowners more likely to DIY or hire professionals for mechanical systems projects?
Professional involvement is particularly important in mechanical systems because HVAC, electrical, and major plumbing work can require specialized expertise, equipment, or certifications. HIRI's research indicates homeowners are more likely to hire professionals for complex projects such as HVAC, major plumbing, and electrical work than for many simpler home improvement projects.
Can HIRI research help companies understand how contractors purchase mechanical systems products?
Yes. HIRI's Contractor Product Purchase Incidence Study includes a dedicated Mechanical Systems report examining what products contractors purchase, how much they spend, and where purchases are made. HIRI's research also indicates that specialty suppliers remain particularly relevant for high-skill categories such as HVAC and electrical products.
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Tools & Accessories Product Research
From everyday repairs and DIY projects to professional construction and remodeling, tools and accessories support nearly every type of residential home improvement activity. HIRI research covers hand tools, power tools, outdoor power equipment, and supplementary tools, providing manufacturers, retailers, and other industry professionals with insight into market demand, homeowner project activity, contractor sentiment, consumer purchases, professional purchasing behavior, and category forecasts across the tools market.
Hand Tools
From measuring and cutting to fastening, striking, and general repair work, hand tools are used across nearly every type of residential construction and home improvement project. HIRI research helps manufacturers, retailers, and other industry professionals understand the market through homeowner activity, consumer purchases, contractor sentiment, professional purchasing behavior, and market forecasts, providing insight into demand for tools used by both DIYers and professionals.
Power Tools
Power tools play a central role in construction, remodeling, installation, maintenance, and repair, making the category relevant across a broad spectrum of home improvement projects and trades. HIRI research provides visibility into market demand, homeowner activity, contractor sentiment, consumer purchases, professional purchasing incidence, and market forecasts, helping tool manufacturers and channel partners evaluate how changes in residential project activity influence power tool demand.
Outdoor Power Equipment
Lawn care, landscape maintenance, property cleanup, and other exterior projects create demand for outdoor power equipment, including equipment used to cut, trim, mow, blow, and maintain residential outdoor spaces. HIRI research connects these activities with homeowner project trends, contractor sentiment, consumer and professional purchasing behavior, and U.S. and Canadian market forecasts, helping companies track the forces shaping the residential outdoor power equipment market.
Supplementary Tools
Beyond core hand and power tools, supplementary tools help homeowners and professionals measure, prepare, organize, support, and complete residential projects more effectively. HIRI research provides insight into homeowner activity, contractor sentiment, consumer purchasing, professional purchasing behavior, and market forecasts, helping companies understand demand for the supporting tools and equipment used alongside primary tools across home improvement applications.
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FAQs
Depending on the product category, HIRI research includes U.S. and Canadian market forecasts, homeowner project activity, consumer purchasing behavior, contractor sentiment, and professional purchasing incidence. These resources allow companies to examine tool demand from both consumer and professional perspectives.
Can HIRI research help companies understand DIY and homeowner tool demand?
Yes. HIRI's Tools & Accessories research includes the Homeowner Activity Tracker and consumer purchase research, providing insight into homeowner project activity and purchasing behavior alongside professional-market data. This combination can help companies evaluate how DIY and broader home improvement activity contribute to tool demand.
What factors influence demand for tools and accessories?
Tool demand can be influenced by the volume and types of home improvement projects underway, professional contractor activity, replacement and upgrade needs, and consumer purchasing patterns. For professional buyers specifically, HIRI's 2025 research found that quality, durability, availability, price, and ease of installation were among the leading attributes contractors consider when choosing home improvement brands.
What market insights are available for tools and accessories?
Depending on the product category, HIRI research includes U.S. and Canadian market forecasts, homeowner project activity, consumer purchasing behavior, contractor sentiment, and professional purchasing incidence. These resources allow companies to examine tool demand from both consumer and professional perspectives.
How can tool manufacturers and retailers use HIRI research?
Manufacturers and retailers can use HIRI research to assess category demand, homeowner and contractor purchasing behavior, professional spending, purchase channels, and market outlooks. These insights can support product planning, demand forecasting, channel strategy, sales and marketing decisions, and a better understanding of how tool purchases relate to activity across the broader home improvement market.
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Yard & Outdoor Living Product Research
As homeowners extend living, entertaining, and improvement projects beyond the walls of the home, yards and outdoor spaces represent an important part of the residential home improvement market. HIRI research on Yard & Outdoor Living covers hardscaping materials, fencing, landscaping supplies, outdoor lighting, outdoor living products, and storage sheds. Explore insights into homeowner project activity, consumer purchases, contractor sentiment, professional purchasing behavior, and market forecasts to understand how homeowners and professionals are investing in residential outdoor spaces.
Concrete, Masonry, and Stone (Yard)
Patios, walkways, retaining features, and other hardscape projects make concrete, masonry, and stone products an important part of residential yard improvement. HIRI research provides insight into the homeowner and professional activity surrounding these materials, including consumer purchasing, homeowner projects, contractor sentiment, and professional purchasing behavior, helping companies assess demand associated with outdoor construction, renovation, and landscaping projects.
Fencing
Homeowners invest in fencing for privacy, security, property definition, pet containment, and the appearance and functionality of outdoor spaces. HIRI research connects these different project motivations with market forecasts, homeowner activity, consumer purchases, contractor sentiment, and professional purchasing behavior, giving manufacturers and other industry professionals a broader view of the factors influencing residential fencing demand.
Landscaping Supplies
From maintaining established yards to undertaking larger landscape improvements, landscaping supplies support a diverse range of residential outdoor projects. HIRI research helps companies understand this activity through U.S. and Canadian market forecasts, homeowner project trends, consumer purchasing, contractor sentiment, and professional purchasing behavior, providing market context for changing demand across the residential landscaping category.
Outdoor Lighting
Outdoor lighting can serve multiple roles around the home, from illuminating walkways and entrances to supporting security, highlighting landscaping, and making outdoor spaces more usable after dark. HIRI research examines homeowner activity, consumer purchases, contractor sentiment, and professional purchasing behavior, helping industry professionals understand how residential improvement priorities translate into demand for exterior lighting products.
Outdoor Living
Patios, gathering areas, recreation spaces, and other exterior improvements are increasingly part of how homeowners think about the usable space of their property. HIRI research on outdoor living provides insight into homeowner project activity, consumer purchasing, contractor sentiment, and professional purchasing patterns, helping companies understand investment in products and projects designed to make residential outdoor spaces more functional and enjoyable.
Outdoor Storage Sheds
For homeowners looking to add storage without expanding the home's interior, outdoor storage sheds provide dedicated space for tools, lawn and garden equipment, seasonal items, and other household belongings. HIRI research tracks homeowner activity, consumer purchases, contractor sentiment, and professional purchasing behavior, offering insight into demand for storage structures as part of broader yard and property improvement.
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FAQs
Manufacturers and retailers can use HIRI research to better understand homeowner project activity, consumer and professional purchasing behavior, contractor market conditions, and category outlooks. These insights can inform demand forecasting, category and product planning, channel strategy, sales and marketing decisions, and broader assessments of the residential outdoor improvement market.
Can HIRI research help companies understand homeowner demand for outdoor improvement projects?
Yes. HIRI's homeowner research can help companies understand project activity and purchasing behavior associated with improving residential yards and outdoor spaces. This includes categories ranging from landscaping and fencing to outdoor lighting, hardscaping, outdoor living products, and storage sheds.
Does HIRI provide research on professional and contractor purchases of outdoor products?
Yes. Contractor Purchase Incidence research is associated with the Yard & Outdoor Living categories shown in the PDF, providing another perspective on professional purchasing activity alongside HIRI's homeowner and consumer research.
What types of residential projects can influence demand for Yard & Outdoor Living products?
Demand can come from a variety of outdoor projects, including landscaping, fencing installation and replacement, patios and hardscaping, outdoor lighting improvements, creation or enhancement of outdoor living areas, and the addition of outdoor storage. HIRI's combination of homeowner, consumer, contractor, and market research helps companies evaluate these different sources of residential demand.
Does HIRI provide market forecasts for landscaping and fencing products?
Yes. The research associated with Fencing and Landscaping Supplies includes HIRI's U.S. SOM/Market Forecast. Landscaping Supplies also includes the Canada Market Forecast in the current page structure.
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