April 2, 2025

Secondary Homes Study

The Sec­ondary Homes report explores the moti­va­tions, behav­iors, and deci­sion-mak­ing process­es of home­own­ers who own sec­ondary prop­er­ties, whether used as vaca­tion homes, long-term rentals, or short-term rentals. By ana­lyz­ing recent home improve­ment activ­i­ties and pur­chas­ing trends, the study pro­vides valu­able insights into how these home­own­ers approach ren­o­va­tions, upgrades, and future projects. Under­stand­ing their atti­tudes and buy­ing habits offers a clear­er pic­ture of the evolv­ing home improve­ment landscape.

Objectives

Data File(s)