Menu
    Edit
    Back to All Reports
    Edit
    Projects

    Do It Herself: Analyzing The Female DIY Experience

    In response to emerg­ing trends and evi­dence sug­gest­ing a gen­der divide in the DIY home improve­ment sec­tor, the Home Improve­ment Research Insti­tute (HIRI) con­duct­ed a com­pre­hen­sive study to exam­ine these dis­par­i­ties. This research was ini­ti­at­ed under the hypoth­e­sis that under­ly­ing dis­crep­an­cies might reveal a dif­fer­ent nar­ra­tive for female par­tic­i­pants, par­tic­u­lar­ly in how they access and engage with DIY projects.

    Objectives

    Inves­ti­gate the vari­a­tion in DIY expe­ri­ences among women across dif­fer­ent demographics.

    Explore wom­en’s DIY pro­gres­sion, chal­lenges faced, and rec­om­men­da­tions for new DIYers.

    Iden­ti­fy com­mon­ly uti­lized resources and plan­ning behav­iors among DIYers.

    Do-It-Herself Analyzing the Female DIY Experience Report Preview
    Download Full Report
    Past Iterations
    Edit

    Related Reports

    Projects
    Quarterly Home Improvement Project Activity Trackers
    See the results from HIRI's Quarterly Home Improvement Project Activity Tracker covering 19 home areas and 38 home improvement activities.
    Projects
    Quarterly Contractor Business Sentiment Trackers
    Explore how economic shifts, market conditions, and housing trends are shaping contractors’ businesses today.
    Projects
    Annual Contractor Home Improvement Project Activity Tracker
    Explore how economic shifts, market conditions, and housing trends are shaping contractors’ businesses over the past two years.
    Not a Member Yet?
    Explore free articles, infographics, and webinars to get even more value from HIRI
    Blog
    3 Reasons Why Homeowners Are Delaying Home Improvement Projects in 2026
    In 2026, more homeowners are delaying projects in light of economic uncertainty, inflation, and budget concerns. Here's how product brands can respond.
    Infographic
    Key Homeowner and Contractor Trends in Q1 2026
    Home improvement activity has been off to a slower start in 2026, with...
    Infographic
    What’s Driving Home Improvement Spending in 2026?
    Despite a continued level of financial strain and tempered customer co...
    Blog
    What HIRI's June 2026 Home Improvement Forecast Means to Manufacturers
    Explore top insights from HIRI’s June 2026 U.S. Home Improvement Products Market Forecast on current industry conditions and the 5 year economic forecast.
    null
    2026 Home Improvement Insights Summit
    The HIRI Home Improvement Summit brings together manufacturers, retail...
    Fast Fact
    HIRI now forecasts 2.6% growth for the U.S. home improvement products market in 2026, accelerating to an average 3.8% a year from 2027 to 2029.
    The market is projected to reach $540.1 billion in 2026, up from a rev...
    Create My Free Account
    Follow us on LinkedIn
    Contact Us

    Create a Free Account,

    Sign In to Your Account or
    Research
    Resources
    About Us

    © 2026 Home Improvement Research Institute.  All rights reserved.

    Privacy Policy  |  Legal