Understand contractor channel behavior and preference
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June 26, 2025
Contractor Channel Study
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Understanding how professional contractors choose where to buy their materials is critical for suppliers, retailers, and manufacturers looking to stay competitive. HIRI’s Contractor Channel Activity Study offers deep insights into the behaviors and preferences that shape contractor purchasing decisions. From what drives their choice of channel to how supplier relationships are evolving, this study delivers the data you need to align your strategies with contractor expectations.
Objectives
Identify the importance and performance of channel drivers
Understand shifts in contractor channel behaviors
HIRI Contractor Channel Activity Report June 2025 v2
Research Files
Cross Tabulations
HIRI Contractor Channel Activity Banner 1 June 2025
Data File(s)
HIRI Contractor Channel Activity Study SPSS File June 2025
HIRI Contractor Channel Activity Detailed Data File June 2025
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