Repairs and renovations continue to drive home improvement demand in Q1 2026.
Home improvement spending remains near record levels, even as housing turnover slows, with repair and replacement projects continuing to anchor demand.
Home improvement spending remains near record levels, even as housing turnover slows, with repair and replacement projects continuing to anchor demand.
DIY refreshes and essential replacements are outperforming large-scale remodels, as homeowners prioritize smaller, needs-based projects over discretionary upgrades.
With nearly three-quarters of homeowners saying it’s a bad time to buy a new house, fewer moves are happening—shifting demand toward reinvestments in existing homes.
Disposable income—not consumer sentiment—is the primary driver of home improvement spending, making financial capacity a more reliable predictor than consumer confidence.
Millennials are steadily increasing their share of home improvement spending, while Boomers’ share continues to decline as homeownership demographics shift.
The home improvement industry’s only product-focused size of market study provides data back to 1992 with 5‑year forecasts for the consumer and professional markets. Product category level detail is provided for the consumer market and new in 2018 for the professional market. Geographic detail is provided for the 9 Census divisions.
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