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    April 7, 2026

    Annual US Homeowner Project Activity Tracker

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    Explore the evolv­ing land­scape of home improve­ment through HIRI’s Annu­al Home­own­er Project Activ­i­ty Track­er. This in-depth report pro­vides a com­pre­hen­sive view of home­own­ers’ moti­va­tions, recent project activ­i­ty, and future ren­o­va­tion plans. Unlike our quar­ter­ly report that high­lights over­all trends, this annu­al track­er dives deep­er into what’s dri­ving project deci­sions, where pur­chas­es are being made, and how con­sumer behav­ior is shift­ing across cat­e­gories and home areas.

    Objectives

    Gain insight into home­own­ers’ atti­tudes and moti­va­tions dri­ving home improve­ment initiatives.
    Inves­ti­gate recent home improve­ment activ­i­ties con­duct­ed with­in the last 90 days.
    Ana­lyze evolv­ing chan­nel behav­ior over time in home improve­ment practices.
    Delve into research pat­terns and influ­en­tial fac­tors shap­ing project and prod­uct pur­chas­ing decisions.
    Under­stand the rea­sons why home­own­ers did not under­take home improve­ment activ­i­ties in the last 90 days
    Antic­i­pate future home improve­ment endeav­ors by under­stand­ing home­own­ers’ project intentions.

    Past Iterations

    HIRI Annual US Homeowner Project Tracker Report 2025

    Research Files

    Cross Tabulations

    HIRI US Homeowner Project Activity Tracker Crosstab 1 Demographics 2025
    HIRI US Homeowner Project Activity Tracker Crosstab 3 Contractor BLDG Products Mort Rate EMP Status 2025
    HIRI US Homeowner Project Activity Tracker Crosstab 4 Summary by Qtr 2025
    HIRI US Homeowner Project Activity Tracker Crosstab 5 Demographics by Qtr 2025
    HIRI US Homeowner Project Activity Tracker Crosstab 6 Contractor BLDG Products Mort Rate EMP Status by Qtr 2025
    HIRI US Homeowner Project Activity Tracker Crosstab 7 Homeowner Segments 2025

    Data File(s)

    HIRI US Homeowner Project Activity Tracker SPSS File 2025
    HIRI US Homeowner Project Activity Tracker Detailed Data File 2025

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