September 29, 2026
SUMMIT: 2026 Home Improvement Insights Summit
The HIRI Home Improvement Summit brings together manufacturers, retailers, partners and all whose success is tied to the home improvement industry. Most attendees work in strategy, insights and marketing and come to the Summit to network, craft smarter strategies, improve planning, and make better decisions.
May 27, 2026
Webinar
WEBINAR: State of the Home Improvement Industry Q2 2026: Trends, Insights, and What’s Ahead
Explore a brief look at home improvement industry trends, homeowner insights, and market outlook in HIRI’s Q2 State of the Home Improvement Industry webinar.
April 21, 2026
Webinar
WEBINAR: HIRI’s Quarterly Market Update Q2 2026
Join HIRI’s Quarter 2 Market Update webinar for the latest data and expert insights on homeowner activity, contractor sentiment, and home improvement market trends shaping the industry’s future.
April 13, 2026
Fast Fact
Repairs and renovations continue to drive home improvement demand.
Home improvement spending remains near record levels, even as housing turnover slows, with repair and replacement projects continuing to anchor demand.
April 13, 2026
Fast Fact
Nearly 80% of homeowners were planning future maintenance projects at the end of 2025.
DIY refreshes and essential replacements are outperforming large-scale remodels, as homeowners prioritize smaller, needs-based projects over discretionary upgrades.
April 13, 2026
Fast Fact
73% of homeowners feel it's a bad time to buy a new house.
With nearly three-quarters of homeowners saying it’s a bad time to buy a new house, fewer moves are happening—shifting demand toward reinvestments in existing homes.
April 13, 2026
Fast Fact
Building product spend and disposable income are trending positive as of Q1 2026.
Disposable income—not consumer sentiment—is the primary driver of home improvement spending, making financial capacity a more reliable predictor than consumer confidence or sentiment.
April 13, 2026
Fast Fact
Millennials and Gen X collectively contribute 56% of home improvement spending.
Millennials are steadily increasing their share of home improvement spending—now capturing about 22% of the market—while Boomers’ share continues to decline as homeownership demographics shift.
April 2, 2026
Blog
Home Improvement Industry Shows Moderate Growth to Start 2026
What does the 2026 forecast look like for the home improvement industry? Based on early market indicators observed in the first quarter, the answer is a lot like 2025. Several of the economic drivers that were present last year have persisted in the first few months of 2026, from housing constraints and inflation concerns to questions about U.S. tariffs and trade policies.
April 2, 2026
Blog
Contractors' Top Channels for Home Improvement Purchases
Dissecting patterns in consumer behavior can be challenging, especially since there are numerous factors that affect how a customer makes decisions during their purchasing journey. Narrowing down the right product, brand and even shopping location all depends on the customer's personal preference. But do professional contractors follow a simpler customer journey?
March 31, 2026
Blog
Market Watch: Purchasing Trends in Paint and Coatings
Paint is used in countless construction, renovation and home improvement projects. Whether it's relied on to give a room a fresh look, update tired kitchen cabinets or protect a building's exterior, paint plays a critical role in both the aesthetic and functional aspects of homes.
March 19, 2026
Blog
Market Trends and Expectations for Kitchen Remodeling Activities
Kitchens are a popular space for homeowners to focus their attention, even during market contraction, when they are looking to refresh their residence. These rooms get plenty of daily use from a variety of family members, in addition to serving a number of important purposes. Not to mention, they include several major appliances; plumbing and electrical components; and other fixtures and features.
March 18, 2026
Webinar
WEBINAR: What Drives Homeowner Project Decisions? Insights from HIRI’s Project Decision Study
Gain a competitive edge with data-driven insights into how homeowners plan, fund, and execute $5,000+ home improvement projects and what it means for winning in today’s market.
March 7, 2026
Fast Fact
The percentage of older adults living in traditional house has increased within the past 20 years.
The number of aging in place projects is increasing significantly as homeowners stay in their houses longer and longer before moving into a nursing or assisted living facility.
March 7, 2026
Fast Fact
37% of homeowners who did an aging-in-place project spent between $5K and $24,999.
Homeowners doing an aging in place project tend to spend more money on home renovation projects and do more projects in general.
March 7, 2026
Fast Fact
53% of aging in place updates included bathroom modifications.
Bathroom modifications are the most common home improvement project to help live in their house longer, most notably grab bars, curb less showers, and higher toilets.
March 7, 2026
Fast Fact
28% of households with an older adults reported difficulty using some aspect of the home.
Projects are more forward thinking, with declining physical health initiating the project to prepare for future worsening mobility needs and home access. Only 25% are directly related to a recent injury or rehab transition.
March 6, 2026
Blog
6 Reasons to Consider Aging-in-Place Remodels in Your Strategic Roadmap
Within the past 20 years, the percentage of older adults living in nursing homes has declined while the percentage of older adults living in traditional housing has increased. However, the U.S. Census Bureau estimates that only 10% of American homes are “aging ready,” which means there is ample opportunity within the remodeling market to address this gap.
February 25, 2026
Webinar
WEBINAR: State of the Home Improvement Industry Q1 2026: Trends, Insights, and What’s Ahead
Explore the latest home improvement industry trends, homeowner insights, and market outlook in HIRI’s quarterly State of the Home Improvement Industry webinar.
February 23, 2026
Blog
Where Homeowners Intend to Spend the Most on Home Improvements in 2026
Despite a continued level of financial strain and tempered customer confidence to start 2026, the home improvement products market in the United States is expected to continue growing over the next few years. Home maintenance, repairs, and upgrades are a consistent spending category for households across the U.S.
