August 13, 2026
Fast Fact
HIRI now forecasts 2.6% growth for the U.S. home improvement products market in 2026, accelerating to an average 3.8% a year from 2027 to 2029.
The market is projected to reach $540.1 billion in 2026, up from a revised $526.5 billion in 2025, according to HIRI's U.S. Home Improvement Products Market Forecast. Growth keeps building each year after that, pushing the market past $600 billion by 2029.
August 13, 2026
Fast Fact
Construction employment jumped 340% from June to July despite the broader economy losing 23,000 jobs in July.
Construction's unemployment rate fell to 3.7%, according to the U.S. Bureau of Labor Statistics. National unemployment fell to 4.1%, but July's jobs report flipped negative, a reversal from June's 20,000 gain.
August 13, 2026
Fast Fact
Consumer home improvement spending is projected to grow faster than professional spending in 2026, a reversal from 2025.
Consumer spending fell 1.7% in 2025 but is projected to rebound 3.7% in 2026, per HIRI's U.S. Home Improvement Products Market Forecast. Professional spending moved the opposite direction, surging 6.9% in 2025 before growth cools to just 1.0% in 2026 by current forecasts.
August 13, 2026
Fast Fact
The remodeling industry's future outlook fell to borderline-poor in Q2 2026, even as current conditions held positive.
The "current" and "future" conditions readings on the NAHB/Westlake Royal Remodeling Market Index both remain above 50. An index above 50 indicates that a higher share of remodelers view conditions as good rather than poor. Still, the future conditions reading slipped from 54 to 52 in Q2 2026, a sign that while remodelers feel more confident today, they are currently feeling less certain about the future.
July 29, 2026
Fast Fact
Homeowners flip negative on planned spending, as 30% plan to spend less on home improvement.
Households turned negative on home improvement spending for the first time in five quarters. 30% of homeowners now plan to spend less on home improvement over the next 12 months, versus only 27% who plan to spend more. This represents a reversal from Q1's even split.
July 29, 2026
Fast Fact
Average home improvement spend more than doubled this quarter, even as fewer homeowners took on projects.
Only 38% of homeowners completed a home improvement project in the last 90 days, the lowest share in five quarters. Simultaneously, average spend among those active households more than doubled in a single quarter.
July 29, 2026
Fast Fact
Homeowner caution deepened across all project cost categories this quarter.
Sentiment worsened across all project cost categories in Q2. For projects under $5,000, more homeowners called it a bad time to start than a good time for the first time in five quarters, 34% versus 32%. The $5,000 to $25,000 bracket posted a four percentage point increase in negative sentiment. Positive sentiment toward $25,000-plus projects softened, decreasing by a three percentage points.
July 29, 2026
Fast Fact
27% of homeowners have now received a quote for a project that has not started yet, a statistically significant increase.
Even as fewer homeowners started new projects this quarter, more pushed further into the planning pipeline. Quote requests rose from 17% to 20%, and that momentum carried through to an actual bid for a growing share of households, a clear sign of progress.
July 29, 2026
Fast Fact
28% of homeowners now have no home improvement project planned for the next year, a five-quarter high.
The share of homeowners planning no project of $5,000 or more over the next year climbed to a statistically significant five-quarter high this quarter, rising four percentage points.
April 27, 2026
Fast Fact
Four distinct homeowner profiles reflect structural differences in project activity.
The home improvement market is structurally segmented, with different homeowner groups behaving in distinct ways, rather than following a single, unified trend.
April 27, 2026
Fast Fact
Renovation-focused homeowners have the highest project intention, especially in the $5K> range.
Homeowner sentiment toward home improvement projects remains neutral to negative overall, with only small-scale, renovation-focused homeowners showing stronger intent to act.
April 27, 2026
Fast Fact
More homeowners chose to hire a professional, or use a hybrid approach, in 2025.
DIY project completion declined in 2025, with more homeowners—especially those already satisfied with their homes—choosing to hire professionals instead.
April 27, 2026
Fast Fact
On average, home satisfaction is an important reducing motivation for 25% of homeowners.
As homeowners become more proactive about home improvement, satisfaction with their current home increasingly determines whether they choose to take on new projects.
April 27, 2026
Fast Fact
Proactive homeowners planned to spend 2x more than the average for all segments over the next year.
Project activity levels vary significantly based on homeowner readiness and mindset, with more engaged homeowners driving a disproportionate share of activity.
April 13, 2026
Fast Fact
Repairs and renovations continue to drive home improvement demand.
Home improvement spending remains near record levels, even as housing turnover slows, with repair and replacement projects continuing to anchor demand.
April 13, 2026
Fast Fact
Nearly 80% of homeowners were planning future maintenance projects at the end of 2025.
DIY refreshes and essential replacements are outperforming large-scale remodels, as homeowners prioritize smaller, needs-based projects over discretionary upgrades.
April 13, 2026
Fast Fact
73% of homeowners feel it's a bad time to buy a new house.
With nearly three-quarters of homeowners saying it’s a bad time to buy a new house, fewer moves are happening—shifting demand toward reinvestments in existing homes.
April 13, 2026
Fast Fact
Building product spend and disposable income are trending positive as of Q1 2026.
Disposable income—not consumer sentiment—is the primary driver of home improvement spending, making financial capacity a more reliable predictor than consumer confidence or sentiment.
April 13, 2026
Fast Fact
Millennials and Gen X collectively contribute 56% of home improvement spending.
Millennials are steadily increasing their share of home improvement spending—now capturing about 22% of the market—while Boomers’ share continues to decline as homeownership demographics shift.
March 7, 2026
Fast Fact
The percentage of older adults living in traditional house has increased within the past 20 years.
The number of aging in place projects is increasing significantly as homeowners stay in their houses longer and longer before moving into a nursing or assisted living facility.
