|Who is HIRI?|
The Home Improvement Research Institute (HIRI) is a membership based, independent, not-for-profit organization of manufacturers, retailers, wholesalers and allied organizations in the home improvement industry. Its mission is to be recognized as the primary authority for effective, useful information about home improvement products and services in North America.
Founded in 1981 as the Do-It-Yourself Research Institute, the name changed to the Home Improvement Research Institute in October, 1989 to reflect an expansion in its research scope to include the professional remodeler segment of the home improvement market.
HIRI's primary research encompasses baseline and tracking studies which profile the characteristics, attitudes and buying behaviors of consumer and professional remodeler customers. Research is proprietary to member companies and is geared to meet the individual needs of the Institute's membership base while gathering data which accurately gauges trends in the market.
HIRI's research provides members with some of the most actionable research in the industry at a value well over 50 times the annual membership investment . The membership of the Home Improvement Research Institute currently represents over 70 of the leading firms in the industry.