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Research Available for Purchase




Consumer E-Business Research

Tracking How Home Improvement Fits Into Internet Usage, 2009

The focus of the 62-page "Tracking How Home Improvement Fits into Internet Usage" study is on providing an overview of how consumers are using the Internet for home improvement and compares trends for home improvement products in general for both purchasing and research purposes. More...


Tracking Study of Internet Usage for Home Improvement Activities, 2009

The focus of the 54-page "2009 Tracking Study of Internet Usage for Home Improvement Activities" study was to conduct a survey exploring the impact of E-business on the home improvement industry. The study's objective inlcudes identification of important trends in consumer use of the Internet to research and purchase home improvement products, as well as, furnishing demographic data on Internet home improvement shoppers and information on key barriers to online purchasing. More...




Demographic Research

Generational Age Group Analysis of Home Improvement Activity, 2008

This report was developed from information taken from the 2008 HIRI Product Purchase Tracking Study and 2007 Project Decision Study. In it, home improvement product purchasing, project activity and the hiring of home services are compared for the age groupings of Matures, Baby Boomers, Generation-X and Echo Boomers. More...


Gender Roles in Home Improvement, 2008

A 179-page special report derived from the 2008 Product Purchase Tracking Study and 2007 Project Decision Study highlighting the major role played by females and males in the home improvement industry. More...




Environmental Research

Impact of GREEN in Home Improvement, 2008

This one of a kind report provides insights into green issues and how they relate directly to consumers' attitudes and behaviors in home improvement. More...





Future Trends and Market Size Estimates

The Future of Home Improvement, 2008

A 95-page report that identifies how current trends in demographics & lifestyle values will impact and help shape homeowner needs and attitudes toward home improvement over the next 2 to 5 years. More ...

Market Size Estimates and Forecasts - U.S., 2010

This publication product provides dollar estimates and forecasts for the U.S. residential repair and remodeling market with history dating back to 1992 and forecasts by year, 5-years out. The total market is broken into consumer and professional components and the consumer portion further into 21 major product groupings. More...


Market Size Estimates and Forecasts - Canada, 2009

This study provides home improvement industry market size estimates and forecasts for the Canadian market by IHS Global Insight. Select information from this report is available for sale to non-members. Included in this information is:
Historical market size estimates beginning in 1998 and forecasts by year five years out on both a current Canadian dollar and constant 2002 Canadian dollar basis for product sales Breakdown of the total residential repair & remodleing market dollar sales into consumer and professional segments 8 major product category groupings More...




Home Buyer Research

Recent Homebuyer Study, 2010

This report provides a deatailed analysis of homeowner home improvement activity since moving into either a newly built home or an existing one in the 12-month period prior to March/April 2010. Conducted via telephone interviewing, it included buyers of previously existing homes and buyers of newly constructed ones. More...




Product & Services Research

Product Purchase Tracking Study, 2010

The Product Purchase Tracking Study of 1.761 homeowners is now available for sale to non-member companies. In it, these homeowners told us abotu their buying of 231 individual home improvement product items in 14 major categories, involvement in 37 different major project types and hiring of 21 paid home services. Also included is their use of the Internet & other information sources for these purposes as well as a segmentation analysis based on responses to attitudinal statements coupled with their reported home improvement activity. Available for sale in its entirety of by major product category section. More...

Product Category Reports, 2009

The Product Category Reports provide in-depth information on specific product lines. Learn about the overall size of the market (down to Census Division level), profiles of remodelers and consumers in terms of who is buying, what they buy, where they buy it and key segments. Consumer purchases contain extremely valuable trend data never available before from HIRI. Each report contains three major sections, Market Size and Growth, Remodeler Market and Consumer Market. More...

Homeowner Use of Paid Home Services, 2008

This derivative report from the 2008 HIRI Consumer Product Purchase Tracking Study covers various aspects of U.S. homeowner hiring of 21 paid home services. More...

Product Category Drill-Down Study, 2007

Thirteen separate product category reports cover many details of home improvement product purchases made by homeowners in the past year. 500 respondents for each separate product category had to have bought 1 or more individual items within them. More ...





Project Research

Project Decision Study, 2009

This study covers the "why's" and many other important considerations involved in 17 major home improvement projects from idea initiation to project completion. Online homeowner research follows their experiences with each of the projects completed in the prior 12 months among 150 respondents for each of the 17. More...




Reference Guide


Reference Guide for the Home Improvement Market - U.S., 2011

This guide, published annually by the HIRI, serves as a definitive source of information regarding demographic and housing trends in the United States. More...





Remodeling Professional Industry Research

Remodeling Professional Study, 2009

HIRI has studied the remodeling professional on a biennial basis since 1991. This lastest version of this study is now available for sale to non-members of the Home Improvement Research Institute. Conducted via telephone frmo a random nationwide sample of 1,806 full-time contractors. (538 generalists, 100 Hispanic-owned generalist firms and 1,203 specialists)

The Executive Summary is over 100 pages long. Also included are 400+ pages of graphs and data tables, along with 1,600 pages of data tabs for generalist and specialist remodelers. More...

Remodeling Professional E-Business Research, 2009

The focus of the 43-page "2009 Remodeling Professional E-Business Research" study was to conduct a curvey among professional resigential remodelers to explore perceptions, attitudes, and usage of the Internet for business purposes.

A total of 509 surveys were completed from June 19, 2009. Respondents were owners, executives, or managers of a company in the residential remodeling industry. Because respondents currenly have access to the Internet; the results of this research are only representatitve of the segment of the remodeling industry currently online, rather than the remodeling industry as a whole.

Each respondent answered questions about their past usage of the Internet for business purposes, prospective future usage, applications of thie medium for use in the industry, and Internet attitudinal questions. Throughout this report, comparisons are made across the years where appliable. More...





Retail Selector Research

Home Improvement Retail Selector Study, 2010

2001 U.S. homeowners reported on their process for selecting a reatiler for home improvement products bought in the past 3 months. More...


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