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HIRI's 2016 Insights Conference



Generational preference in home design and products

John Burns Real Estate Consulting will be presenting their insights in a presentation titled “Today’s Home Design and Product Preferences by Generations Redefined” at HIRI’s annual conference.  HIRI’s event will be this September in beautiful downtown Chicago.

Todd Tomalak, Vice President, Research will co-present with Mollie Carmichael, Principal of John Burns Real Estate Consulting.  Todd and Mollie will discuss the key trends you won’t want to miss to be successful in 2016.  They will start by helping provide a better understanding of the opportunity with their remodeling forecast for both small and large remodeling projects throughout the country.  Next, they will focus on today’s consumer by generation and define the implications you need to know for the future.  Specifically, they will share with our attendees the results from their recent Product and Consumer Insights Study.  This study was conducted nation-wide with over 23K consumers. 

Learn what consumers want by generational groups based on a solid balance of product design and what consumers are willing to pay for next.  Learn more about this and other presentations at


Trends in Home Improvement


September 27 and 28, 2016

Chicago, Illinois


Details and Registration